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Genie decided to acquire a partner who had the same values as a result of the economic recession in the start of the 2000s, when they partnered together with Terex. This company has a history obtaining machine manufacturers across the world who proved to be a good business match. Genie Industries was sold in the year 2002 and became a part of Terex Corporation.
During the early years after the sale, it was decided to maintain the Genie brand within the Terex Aerial Work Platforms or AWP segment of Terex, due to the name's solid reputation in the marketplace. Hence, all Genie machines continue to be sold under the Genie brand.
The company takes great pride in taking advice from and listening to their customers. Genie has always been continually dedicated to improving the efficiency and quality in addition to lessening wastes. Even long after the sale has been closed, the company focuses on providing exceptional support. These are the very work disciplines which have made Genie a trusted brand over the past decades and continue to keep their reputation for quality and top-of-the-line equipment.
Genie's DC and Bi-Energy machines are emission-free, quiet equipment capable of working in delicate work environments. Where the equipment should be driven significant distances, like in industrial situations, the Genie bi-energy system combines the power of a diesel-powered generator with the benefits of a 48V DC equipment.
The founder of Nilfisk-Advance, P.A. Fisker, started as an electrical engineer who liked to work on electrical motors. After starting his company in the year 1906, he began to make motors to drive machine tools, drills, coffee grinders and fans. Mr. Fisker's dream from the start was to own a worldwide business selling products globally.
